Internet auction site eBay has just jumped in the cool lane as they recently hired 200 curators to show what they are currently feeling on the website. One of the hired curators is super producer and N.E.R.D. front man Pharrell Williams.
eBay is looking to make the search/shopping experience a little more fresh and have your everyday hoarder acquire the same trends from their favorite tastemakers. According to Devin Wenig, president of eBay Marketplaces, “We are bringing together the best of what people need from a shopping experience – speed and convenience – with things people love about shopping, like discovery and inspiration.”
eBay users can now follow a tastemaker or celebrity page to find out what they find interesting or “cool” from sellers on the newly redesigned homepage.